For over 30 years, Rohrman Automotive Group operated Schaumburg Honda in its original facility. As customer demand grew, so did the vision for something greater. Today, that vision is a reality—Schaumburg Honda stands as the world’s largest Honda dealership, a 145,000-square-foot space designed to enhance both functionality and customer experience.

At the heart of this state-of-the-art facility is a 53,000-square-foot indoor showroom, allowing customers to explore a wide range of Honda vehicles in total comfort, no matter the season. The dealership also includes a 1,000-square-foot children’s play area, creating a family-friendly environment where parents can browse with ease. Beyond sales, Schaumburg Honda prioritizes top-tier vehicle maintenance with a 10,500-square-foot car wash and detailing area, offering customers an elevated service experience.

Beyond sales, Schaumburg Honda prioritizes top-tier vehicle maintenance with a cutting-edge 10,500-square-foot car wash and detailing area. The spacious indoor facility accommodates up to 150 vehicles, giving customers plenty of options to find their perfect fit.

Bringing the Vision to Life

Bringing this vision to life required careful planning and the right partners. Commercial Office Environments (COE) played an essential role in outfitting the space with Haworth furniture and finishes, ensuring a balance of style, functionality, and comfort for both customers and employees.

Key Design Features:

• 53,000-square-foot showroom – All-season vehicle browsing in a climate-controlled space
• 1,000-square-foot children’s play area – A family-friendly atmosphere for stress-free shopping
• 10,500-square-foot car wash & detailing area – High-end maintenance for customer convenience

COE’s Role:

• Provided Haworth furniture and finishes to create a modern, inviting space
• Overcame supply chain challenges, including laminate shortages and manufacturing delays
• Delivered custom solutions tailored to Schaumburg Honda’s operational and aesthetic needs

The Results

• A state-of-the-art dealership that enhances customer experience and operational efficiency
• A modern, welcoming environment for customers and employees alike
• A landmark facility that sets a new standard in automotive retail

Despite facing supply chain challenges, including laminate shortages and manufacturing delays, COE delivered solutions that seamlessly aligned with Schaumburg Honda’s needs. The result is a dealership that not only showcases vehicles but also creates a welcoming, modern space for customers and employees alike.

Schaumburg Honda isn’t just a dealership—it’s a testament to innovation, partnership, and excellence.

Schaumburg Honda | Schaumburg, Illinois
Industry: AUTOMOTIVE
Number of Employees: <100
Size (Square Footage): 145,000

Selected Haworth Products

• X-Series
• Compose
• Very
• Jive
• Zody
• Hello Lounge
• X99 Seminar
• Janus et Cie
• Improv